The Brand Sprint

A strategy-first branding process for purpose-driven businesses ready to evolve. This isn’t just a visual refresh—it’s a collaborative, clarity-driven rebrand that gives you the tools to grow with confidence.

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What’s Included in the Sprint

01/ Brand Strategy

A clear foundation built on your mission, positioning, values, and voice.

02/ Visual Identity

A bold, distinct design system that includes logos, typography, color, brand elements, and mockups.

03/ Creative Direction

Brand guidelines and direction to keep everything consistent across web, social, print, and more.

04/ Messaging & Voice

A tone of voice and messaging toolkit that sounds like you (and sells).

05/ Website Design (Optional)

A fully designed and built Squarespace website that reflects your upgraded brand—strategic and ready to convert.

Next Step/ VIP Design Days

Focused, fast-turnaround sessions to execute your brand with high-impact design.

The Brand Sprint isn’t for everyone—and that’s the point.

✅ This is for you if...

  • Established businesses ready for a rebrand or repositioning

  • Founders who are clear on their offer but need brand clarity and polish

  • Small teams or solo founders who want an agency-level outcome with a focused, personal process

🚫 It’s not for you if...

  • Still testing product-market fit

  • Looking for a quick logo or fast-turnaround design

  • Avoiding strategy (this process is collaborative and deep!)

The Brand Sprint, Step by Step

01/ Clarity & Discovery

Brand audit + kickoff strategy call

02/ The Sprint (3–4 Months)

Deep brand work, weekly touchpoints, design development

03/ Post-Sprint Support

Final guide + recommendations + as many Design Days as you need

Why This Works

  • Strategy First. We don’t start with design—we build a foundation first.

  • No Guesswork. Aligned visuals and messaging from day one.

  • Built to Scale. You’ll be proud of this brand five years from now.

What Comes Next

After your Brand Sprint, you’ll unlock VIP Design Days: fast, focused sessions to bring your new brand to life across marketing materials, digital assets, or campaign collateral.

See How It All Comes Together

Whether it’s crafting a solid brand identity, refining your complete brand system, or building a fully functional website, we’ll create something that truly helps your business grow.

👇

Read through an example project.

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KIND WORDS FROM PAST BRAND SPRINTERS

"When I connected with Zuza, her warmth and expertise stood out. I was nervous about rebranding, but she made the process smooth and enjoyable. Organized, brilliant, and friendly, I’ll continue to rely on her for design days."

Allie Rigby, Sunlight Editing

Portrait of Allie Rigby, Owner of Sunlight Editing, Nicely Made's happy client

“Many thanks to Zuza Hicks of Nicely Made Studio for lending her immense talent to the project. Your creativity, direction, and market positioning truly has helped Inner Circle Law stand out.”

Gabe Garcia, Inner Circle Law

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BRAND SPRINT

What It Costs

Investment starts at $9,500. Full Brand Sprint packages, including a custom website, typically fall between $15,000–$20,000, depending on scope.

Let’s build a brand that actually works.

If you’re ready to invest in the next chapter of your business, the Brand Sprint will get you there—strategically, collaboratively, and without the agency overhead.