Fresh Start

Launch a brand and website you're proud to share.
In 7 days, in Sacramento.

Founding Rate · $5,000

Apply for Your Fresh Start

Some of the most talented businesses we know look completely forgettable online.

Their work is excellent. Their brand doesn't show it.

Fresh Start combines strategy, design, photography, and a website into one focused week so you can finally show up at the level you're already operating. By the end of the week, you'll have a brand, website, and library of photos ready to launch.

Everything you need to show up with confidence.

📸 Strategic Portrait Session
A 2-hour shoot at 2 real Sacramento locations with Christina Best. No awkward posing, no stock-photo studio. Just you, in your actual world, looking like yourself

🎨 Brand Clarity & Mood Board
We uncover what makes you you—and bring it to life through design and photography.

💻 4-Page Custom Website
Home, About, Services, Contact. Built to convert visitors into clients. Mobile-optimized, fast, and ready to launch.

🚀 The Launch
One week from kickoff, you go live. No endless revisions. No ghosting. Just a finished, confident online home.

Apply for fresh start

Fresh Start is for you if...

  • You're in the Sacramento area

  • You've outgrown your current brand.

  • You're embarrassed to send people to your website.

  • You know your business has evolved but your visuals haven't.

  • You need momentum, not another six-month project.

What happens in your week.

Branding

brand identity by Zuza

Included

  • 1 × 45-minute brand clarity session

  • Pre-call questionnaire to align before we meet

  • Brand positioning + messaging direction

  • Visual mood board to guide the overall feel

  • Color palette + typography pairing

  • Simple logotype (wordmark only)

how you'll use this

  • A clear foundation for your website and messaging

  • Consistent visuals across your brand

  • Direction for future content and design decisions

  • A more confident, established presence

  • A system you can actually use—not just something that looks good

Brand Photo Shoot

shot by Christina at a Sacramento salon

Included

  • 1.5 hour shoot with 30 minute set up (2 hours total) with Christina

  • 2 locations around Sacramento (studio + on location), and we help you pick the right spots

  • 30 final photos edited in a bright and natural style, delivered in 3 days after session

  • Photos include mix of portraits, action shots/working shots, and B-roll (details, tools, books, props)

  • Includes photo ideas and a detailed photo session timeline, prop suggestions, photo session guide

how you'll use these photos

  • Website (home, about, services, contact)

  • Social media content and profile images

  • Marketing materials (emails, PDFs, lead magnets)

  • Press features, speaking, and collaborations

  • Sales pages and future offers

  • Ongoing content so you’re not scrambling for visuals

4-page Website

 a recent site, designed and built by Zuza

Included

  • 4-page custom website (Home, About, Services, Contact)

  • Site structure + layout design

  • Copy refinement and structural edits (client provides base copy)

  • 1 round of revisions

  • Mobile-optimized design

  • Launch within 7 days (pending timely feedback)

  • Domain and hosting set up by client (we’ll guide you through setup)

how you'll use this

  • A clear, conversion-focused online presence

  • A place to confidently send clients and referrals

  • A strong foundation you can build on over time

  • A site that reflects your level, not something DIY or pieced together

  • A streamlined experience that makes it easy for people to understand and work with you

We’re experienced, thoughtful, and genuinely love what we do.

We bring a mix of strategy, creativity, and personality, so the process feels clear, collaborative, and actually enjoyable.

The people behind your Fresh Start.

Zuza Hicks

Zuza helps service providers uncover what makes them distinct and translate it into a clear, confident online presence.

brand strategist & designer

Christina captures natural, personality-driven imagery that makes people feel at ease in front of the camera.

photographer

Christina Best

$5,000

$5,000 is the founding rate for our first [2] Fresh Start clients. Full process, full attention. After that, the price goes up.

One week. One launch. One price.

Apply for Fresh Start

Limited pilot spots available.

You've done the hard part. Now let's make sure people see it.

Apply for Fresh Start

Tell us a bit about you and your business and what you’re building.